Meet the Team


Eugenia L. Welch
President & CEO

Eugenia Welch has been volunteering with people living with dementia since she was 16. She turned that passion into a career, and spent nearly two decades as the Executive Director at Sunrise Senior Living, an assisted living and memory care facility in Carlsbad, before joining Alzheimer’s San Diego. She has also volunteered for several nonprofits across the county, including serving on our own Community Advisory Council. During her tenure at Sunrise Senior Living, Eugenia was named Executive Director of the Year by the California Assisted Living Association. Before working at Sunrise, she managed two ARV Assisted Living (now Atria) properties in the county. Her ultimate goal is that organizations like ours someday become irrelevant, thanks to the discovery of an effective treatment or cure for Alzheimer’s.

Jessica Empeño, MSW
Vice President of Operations

Michelle Van Hoff
Development Director

Annie Greenberg
Marketing & Communications Director


Adrianna McCollum, MS
Volunteer & Respite Program Manager
858.966.3296 |

Amy Abrams, MSW/MPH
Education & Outreach Manager
858.966.3306 |

Ana Choza-Hunt, MSW
Dementia Care Consultant
858.966.3292 |

Carly Graber, MSW
Dementia Care Consultant
858.966.3298 |

Jean Alton
Dementia Care Consultant
858.966.3291 |

Marcie Hanna, MSW, LCSW
Senior Dementia Care Consultant
858.966.3297 |

Preston Stocking, MSW
Dementia Care Consultant
858.966.3313 |

Rebecca McDaniel, MSW, LCSW
Senior Dementia Care Consultant
858.966.3303 |

Regina Lagasca, MSW
Program Manager
858.966.3294 |

Sarina Barker, MSW
Senior Dementia Care Consultant
858.966.3293 |

Business Office

Suzette French
Business Manager
858.966.3312 |

Marci Martin
Administrative Assistant
858.492.4400 |

Caitlin Wion, MA
Data Coordinator
858.966.3318 |


Olivia Downing
Walk4ALZ Coordinator
858.966.3295 |

Noelle Woolway
Development Coordinator
858.966.3310 |