Meet the Team

President & CEO

Eugenia L. Welch
President & CEO
858.966.3301
ewelch@alzsd.org

Eugenia Welch has been volunteering with people living with dementia since she was 16. She turned that passion into a career, and spent nearly two decades as the Executive Director at Sunrise Senior Living, an assisted living and memory care facility in Carlsbad, before joining Alzheimer’s San Diego. She has also volunteered for several nonprofits across the county, including serving on our own Community Advisory Council. During her tenure at Sunrise Senior Living, Eugenia was named Executive Director of the Year by the California Assisted Living Association. Before working at Sunrise, she managed two ARV Assisted Living (now Atria) properties in the county. Her ultimate goal is that organizations like ours someday become irrelevant, thanks to the discovery of an effective treatment or cure for Alzheimer’s.

Contact Us: Call us at 858.492.4400 or email info@alzsd.org

Support

Adrianna McCollum, MSc
Director of Social Programs & Volunteers

Joaquin Ortiz
Director of Education

Kristen Romea, LCSW
Director of Supportive Services

Alisa Isumi, MPH
Clinical Services Manager

Alison Hranek, MSW
Clinical Care Coach

Beth Parks, LCSW
Clinical Care Coach

Crystal Montero
Clinical Care Coach

Ellen Boucher, BSW
Clinical Care Coach
Support Group Coordinator

Gabriela Mendoza
Clinical Care Coach

Jean Alton
Senior Dementia Educator

Lindsey Proctor
Volunteer Specialist

Lourdes Cabret, LMHCA
Clinical Advisor

Nellie Hernández, MSc
Dementia Educator

Nelly Gonzalez, MA
Clinical Care Coach

Preston Stocking, LCSW
Clinical Advisor

Sara Moller
Social Activities Coordinator

Development

Michelle Van Hoff
Director of Development

Daniel Hong
Development Coordinator

Grants & Advocacy

Regina Lagasca, MSW
Director of Grants & Advocacy

Maddie Shureen
Grants Specialist

Marketing & PR

Ginger Winters
Director of Marketing

Braulio Ambriz
Marketing Coordinator

*Media requests: Contact Ginger Winters at 858.966.3290 or gwinters@alzsd.org

Business Office

Marci Martin
Office Manager

Front Desk 

Caitlin Wion, MA
Data Manager

Ana Ochoa
Data Assistant